Europe Online Payment: Which is the Best Option for Dropshippers?
While it has become easier than ever to come up with a dropshipping store, running it can be tough. One of the major challenges which is faced by dropshipping store owners is related to suitable payment options.
For instance, Europe has different payment options that may vary from one region to another. That’s why to help you select the best Europe payment option, I have come up with this informative guide for every dropshipper.
What Is a Payment Gateway
Before covering different payment options for Europe, let’s discuss some basics. Ideally, you might be wondering what’s the overall need for a payment gateway.
In nutshell, it acts as a bridge between your customers and their banking network. Let’s say a customer has visited your store and added any product to the cart. Now, to buy the product, they have to process the payment in a secure environment. This is handled by a payment gateway that communicates with the customer’s bank and debits the respective amount.
After completing an authentic and secure transaction, the money is processed. In this way, you can get paid for selling the product and proceed with the order’s delivery. The entire process follows rigorous and secure communication under standard protocols that are implemented by a gateway network.
Things to Know Before Delivering to Europe
Unlike other countries, running a dropshipping store for the European market can be a bit different. One of the major reasons for this is the lack of a centralized payment option. Compared to the USA where PayPal is considered as a universal payment solution, Europe has a decentralized landscape.
For example, while PayPal would work in some countries, Stripe would be a preferred option in others. Besides that, other modes of payments like debit cards, bank invoices, and cash on delivery are also popular.
Therefore, before you select a Europe payment gateway, you should do your bit of research. At first, try to understand your target country and its most popular mode of payment. Here’s a list of various European countries and their preferred payment options as of now.
The 7 Best Online Payment Options in Europe
If you have a dropshipping store that you can wish to scale, then you can consider the following digital Europe payment solutions.
PayPal certainly needs no introduction as it is one of the biggest online payment solutions in the world. One of the best things about PayPal is that it is available in almost every European country. PayPal supports prepaid options via credit cards like Mastercard, Visa, and Discover.
After setting up your merchant account, PayPal can also be used to convert the money to your local currency. Though, this will take an extra processing fee apart from PayPal’s standard transaction fee.
2Checkout is another popular digital Europe payment solution that you can integrate into your store. As of now, 2Checkout is available in more than 80 countries, including most European regions.
Apart from Mastercard and Visa, it also supports American Express and Diners Club transactions. Also, compared to PayPal, the overall transaction fees of 2Checkout are relatively lower.
Even though Stripe is based out of the US, it is currently present in most of the European countries. Since the overall interface of Stripe is quite lightweight, you can easily optimize it for mobile phones and apps too.
Another good thing about Stripe is that it can also be integrated with social platforms like Facebook and Instagram marketplaces.
Skrill is another giant that you can consider for your Europe payment solution. It supports most of the credit and debit cards out there with a smooth transaction interface.
As of now, Skrill has one of the lowest transaction fees out there (close to 2%), making it ideal for small businesses.
5. Apple Pay
Apple Pay is the native payment solution that the company introduced for iOS devices. Now, Apple Pay has become a popular payment tool for multiple platforms and solutions.
If you have an online shopping store, then you must consider using Apple Pay as a Europe payment solution. The tool has a wide reach, is easy to set up, but has a higher processing fee compared to other options.
6. Google Pay
Just like Apple, Google has also come up with its native payment solution, which is known as Google Pay or Checkout. The process to set up and use this Europe payment option is quite simple.
Apart from Android devices, you can also integrate Google Pay for multiple other platforms. The solution is extremely convenient, secure, and rewarding for store owners.
Lastly, if you are looking for a secure Europe payment solution, then you can also explore Authorize. The tool supports multiple encryption layers in payment, meeting all the security requirements of the European Union.
The only catch with Authorize is that it is not available in all the leading European countries. Also, its transaction and handling fees are a bit higher than other options like Stripe or Skrill.
How to Pick the Best Payment Option in Europe
As you can see, there can be so many Europe payment options that you can consider using. Since it can get a bit overwhelming, I would recommend keeping the following things in mind while picking the best tool.
Most importantly, the payment method that you are offering must be a popular option in the local country. For this, you need to do some market research and identify common payment options that are preferred by locals. While PayPal seems the most common option, Stripe and Skrill are some emerging solutions.
Besides that, you need to make sure that the payment option is functioning and available for the respective country. To do this, you can just go to the website of the specific payment option and check its availability. As of now, this is the overall worldwide penetration of various payment options.
If you are not based out of a local market, then you should check the currency conversion feature of the tool. For example, solutions like PayPal and Stripe have seamless options to convert currency into local denominations.
Processing and Transaction Fees
Also, you should check the overall transaction and processing fees that the payment gateway charges. If the processing or the conversion fee is too high, then it can directly affect your net profit margin.
Due to high refund rates, some payment gateways don’t support dropshipping stores (or have higher processing fees). Therefore, before you pick a preferred Europe payment option, make sure it supports your dropshipping store.
Lastly, the payment option should help you scale your store internationally. In this way, you can easily cater your services to other countries without setting up different payment options.
Try DSers - Best Dropshipping Tool for AliExpress
By now, you can easily pick the best online Europe payment option for your store. Though, to scale up your store and have tons of relevant products listed on it, you can browse DSers.
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- The official AliExpress dropshipping store offers tons of features that would let you manage your store in one place.
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Wrapping It Up!
That’s a wrap from us! I’m sure that after reading this post, you can easily get to know about the best online Europe payment option. Since there can be so many digital payment solutions in Europe, you might get confused.
That’s why I would recommend going with a globally acceptable solution like PayPal, Skrill, or Stripe. Furthermore, to manage your dropshipping store, you can consider using DSers. It is an official AliExpress dropshipping tool that has hosted thousands of suppliers and offers a wide range of features.