Is Redbubble Legit - Your Guide to a Trustworthy E-commerce Experience

Is Redbubble Legit - Your Guide to a Trustworthy E-commerce Experience

Redbubble is one of the largest online marketplaces for independent artists and designers to showcase and sell their creative works on products like clothes, homeware, and gifts.

As an e-commerce platform, it allows thousands of sellers around the world to make their artwork available to a huge customer base. However, with the popularity of sites like Redbubble also comes questions about their legitimacy and trustworthiness. So, is Redbubble legit? Let’s find out in this guide.

What Is Redbubble

What Is Redbubble - DSers

Redbubble is an online print-on-demand and e-commerce platform that gives independent artists an outlet to sell their creative works at scale. Both artists and consumers utilize the global Redbubble marketplace.

On Redbubble, artists can upload their designs and have them printed on-demand to be sold as products like shirts, stickers, phone cases, posters, bags, and other items. When a consumer purchases a product with an artist's design on Redbubble, the item is printed and shipped directly from Redbubble's suppliers. The artist gets a royalty payment for each sold item.

Redbubble acts as the intermediary - they handle the transactions, fulfillment, customer support, and pay out earnings to artists each month. This allows artists to focus on design rather than business operations. Millions of designs are available on the Redbubble marketplace, covering topics from pop culture to social issues to abstract artwork. Artists come from all over the world.

In addition to selling products, Redbubble has a large community of artists who collaborate, comment on each other's work, and participate in groups.

Founded in 2006 and headquartered in Melbourne, Australia, Redbubble has grown to become one of the largest global marketplaces for independent artists.

Is Redbubble a Legit and Safe

If you're considering purchasing artwork or selling products on Redbubble, you might be worried about the website's legitimacy and safety. Let's address some of these worries and give you some comfort.

1. Payment Gateway and Security

Payment Gateway and Security - DSers

Redbubble uses payment processors like PayPal and Amazon Pay to handle financial transactions securely. These are well-established companies specifically for e-commerce.

When checking out, customers can pay with major credit/debit cards, PayPal, Apple Pay, Google Pay, etc. Personal financial details are directly entered into the payment gateway not stored on Redbubble's servers.

For artists, payouts are handled automatically each month via direct deposit to a linked bank account or PayPal account.

Regarding the security of Redbubble, this information can prove is legit of:

  • Redbubble has its website protected by SSL/TLS encryption for all pages, ensuring payment details and personal info are securely transmitted.
  • Strong passwords are required, and two-factor authentication is available for artist accounts to add extra security when logging in.
  • Fraud monitoring tools are used to detect any suspicious activity or orders that could indicate credit card theft or identity theft.
  • A Trust & Safety team reviews and moderates all designs uploaded for IP violations, harmful/offensive content, or copyright issues before publication.
  • Physical goods are stored and fulfilled from secure warehouses, and tracking details provide complete order visibility during transit.
  • Redbubble is PCI DSS compliant, meeting high data security standards for payment card processing set by the major card brands.

2. Customer Service & Returns Policies

The availability of responsive, multilanguage support and a returns window that doesn't penalize buyers suggests that Redbubble aims to prioritize customer satisfaction. Policies appear transparent and accessible to action. This establishes Redbubble as a reputable online marketplace from a customer service perspective. With Redbubble, you can access the customer service with:

  • 24/7 live chat and email support are available in multiple languages.
  • Customer service representatives promptly respond to orders, payments, shipments, design issues, etc.
  • The Redbubble community forum allows artists and buyers to ask questions and get assistance from Redbubble staff.
  • Most customer reviews praise the quality of support received from Redbubble agents. Issues are usually resolved quickly.

Customer Service & Returns Policies - DSers

Additionally, their return policy is among the most buyer-friendly in the e-commerce space, giving customers flexibility to get a proper fit. Feedback generally indicates returns and exchanges are smoothly processed, as outlined in Redbubble's policy.

3. Counterfeit Products

Through its print-on-demand model and content filtering, Redbubble aims to prevent counterfeit goods from being produced and sold through its marketplace. This provides customers the reassurance they are buying original, artist-designed works.

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Strict content policies prohibit replicating trademarked logos, brand icons, or copying the identifiable designs of other rights holders without permission. Besides, automated filters and manual moderation by the Trust & Safety team screen all uploads to ensure no plagiarism, piracy, or counterfeiting of copyrighted works occurs.

No verified reports of Redbubble selling inauthentic or deceptively branded products could be found, and the company works to curb this risk.

How Does Redbubble Work

How Does Redbubble Work - DSers

Redbubble acts as the central marketplace connecting independent artists globally to an audience of buyers. Sales, printing, fulfillment, and payments are managed through their platform. It will work differently regarding artists and buyers.

For Artists:

  • Artists sign up for a free Redbubble account and produce original graphic designs, illustrations, photographs, etc.
  • They upload their designs to Redbubble's website and determine what products they want them printed on (t-shirts, stickers, phone cases etc.).
  • Redbubble designs are automatically available to purchase on redBubble's marketplace across various product types.
  • Artists set their own profit margins and pricing structure for products. Redbubble takes a cut of approximately 30% from each sale.
  • Every time a product with the artist's design sells, they are paid monthly royalties via direct deposit or PayPal.
  • Artists can promote their works via embedded product links and social sharing tools provided by Redbubble.

For customers:

  • Customers browse the immense catalog of creative works by independent artists on Redbubble's site.
  • When a design is purchased, Redbubble prints the item on demand and ships it directly to the customer.
  • Payments are securely processed through Redbubble's payment partners like PayPal.
  • Customers can leave public reviews and feedback for artists, which helps build profiles and sales.
  • A range of products, categories, sizes, and colors are available to choose from for each design.
  • Redbubble provides customer service support for any order, delivery or product quality issues.

Advantages and Disadvantages of Redbubble

Redbubble opens global sales avenues, but artists must work to stand out while the platform takes a large percentage of sales. Both exposure and fees should be considered. So, what are Redbubble’s pros and cons? Let’s find out!


  • Global reach: Ability to market and sell artwork to a large customer base worldwide. Over 60 million products have been sold.
  • Low risk: No inventory costs. Redbubble handles shipping. Artists only pay fees on completed sales.
  • Creative freedom: Redbubble allows diverse genres and styles versus some niche markets. Artists fully control designs.
  • Passive income potential: Sales can continue without additional effort once designs are uploaded. Royalties are paid monthly.
  • Creative community: Networking opportunities and collaboration among Redbubble artists.


  • Highly competitive: The Marketplace contains millions of designs, so gaining substantial sales/visibility takes effort.
  • Royalty structure: Artists only earn approximately 20% commission on each sale.
  • Limited control: Artists depend on Redbubble for transactions, customer service, and fulfillment, which reduces autonomy.
  • Copyright issues: There is a risk that others may copy or slightly modify the original work and re-list it. Monitoring needed.
  • Design standards: Works must fit Redbubble templates/products, which limits artistic expression for some.
  • Marketing burden: Self-promotion is required across social media to drive traffic to listings, as Redbubble promotes all artists equally.

Redbubble Alternatives to Consider

Some key benefits these alternatives below will provide over Redbubble include more control over store branding/design, customer data ownership, the ability to test integrated sales on multiple channels, and potentially higher profit margins by cutting out middleman commission fees. However, they need Redbubble's massive established user base and marketplace exposure for artists.

1. Printful

Printful Homepage - DSers

Printful is a print-on-demand and fulfillment service that allows artists to upload designs and sell products through their online stores or marketplaces like Etsy, Shopify, etc. Printful handles printing, shipping, and returns.

2. Printify

Like Printful, Printify — a POD service — provides tools for artists to create online stores or integrate with platforms like Etsy, while Printify produces and delivers physical goods. They have over 20 product types.

3. PrintBest

PrintBest is an on-demand manufacturer that works directly with independent designers. Designs can be uploaded and automatically printed onto home décor, tech accessories, stationery, and more. Products are fulfilled from the US, UK, or Germany.

4. Sellfy

Sellfy Homepage - DSers

Sellfy is a versatile all-in-one e-commerce platform for creatives. Artists gain their own customizable online shop through Sellfy, where they can showcase artwork, designs, goods, and eligibility for selling both physical and digital products. Fulfillment is optional.

Final Words

So, regarding the question “Is Redbubble legit?”, Redbubble can be considered a legitimate and trustworthy e-commerce marketplace for independent artists and creators. As one of the largest platforms of its kind, it has established processes and policies to make transactions secure and protect both buyers and sellers. Discover more e-commerce knowledge on DSers Blog.

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