Shopify Pricing Plan in 2024 - Detailed Guide on How to Choose Your Shopify Plan

Shopify Pricing Plan in 2024 - Detailed Guide on How to Choose Your Shopify Plan

Updated by March 18,2024

Shopify is a widely popular e-commerce platform that has been helping businesses establish and manage their online stores easily for over a decade. Shopify offers a range of pricing plans that cater to businesses of all sizes and needs.

As we move into 2023, it's essential to understand the various pricing plans Shopify offers and how they can benefit your business. In this post, let’s explore the Shopify pricing plans for 2023.

What Is Shopify

Shopify Homepage - DSeres

Shopify is a cloud-based eCommerce platform allowing businesses to create and manage online stores. It provides all the tools needed to design, launch, and operate an online store, including website templates, a shopping cart, payment processing, inventory management, shipping, and more.

In addition to its core eCommerce features, Shopify offers a range of third-party integrations and add-ons to help businesses with marketing, customer relationship management, analytics, and other aspects of their online operations.

How Many Shopify Plans

How Many Shopify Plans - DSers

Shopify offers 5 different pricing plans for online store owners to select from. These are Shopify Plus, Shopify, Shopify Starter, Basic Shopify, and Shopify. A range of features is available in each Shopify plan to accommodate various business sizes. The pricing estimates for the first four plans monthly charges on Shopify range from $5 to $399.

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Besides, Shopify also offers a custom plan named “Commerce Components,” allowing users to choose special modular pricing based on their component usage. To select this plan, you will need to work with Shopify sales.

Shopify Pricing Plan 2023 Updated

Now let’s take a look at the most important part of the article- Shopify pricing plan 2023 updated:

1. Shopify Starter

Shopify Starter - DSers

With the Shopify Starter plan, you can get started and have a fully operational store up and running in just a few clicks as long as you have a picture and a description of the product or service you want to offer.

Key Features:

These are its primary features, all of which cost $5 a month.

  • A limitless number of products are supported.
  • A quick and secure checkout module.
  • Order management.
  • Customizable contact page.
  • Linkpop is a tool for monetizing social media links that may be used on sites like Twitter and Instagram.
  • Using Shopify's fulfillment network to store goods, package them, and send them to customers (also improved shipping rates).
  • Shopify Mailbox to manage correspondence and orders.


  • It is inexpensive. Price begins at $5 monthly. $1/monh for the first 3 months.
  • (No-code) simple setup.
  • Ideal for social media product sharing.
  • With Shopify checkout, transactions happen quickly and reliably.


  • Just offers the necessities and nothing more.
  • A higher plan would be necessary for value-added capabilities like theme customization, blog articles, and more.

Prices and Fees:

The cost for Shopify Starter is $5/month. You will get a discount of $1/month for the first 3 months. Each time you purchase using Shopify Payments, you will be charged a processing fee of 5% (plus 30 cents). Moreover, Shopify will charge an additional 5% transaction fee even if you use another card payment processor with lower prices.

2. Basic Plan

Shopify Basic Plan - DSers

For small enterprises with a low monthly sales volume, the Basic Shopify plan is appropriate. You can manage your items, orders, and customer data and construct and configure an online store. You may customize your store to reflect your brand using one of 20 themes and a few easy editing tools.

Key Features:

  • A website with over 90 themes that are mobile responsive.
  • Unlimited products, 2 staff accounts, and 24/7 customer service.
  • Basic reports allow you to track and assess your store's performance.
  • Lots of dropshipping integrations.
  • Real-time shipping quotes, substantial carrier discounts, and more shipping labels.
  • Combine online and physical sales with Shopify POS Lite.
  • Sell in many currencies and languages on Shopify Marketplace.


  • Being able to sell both offline and online.
  • Unlimited products.
  • Shipping reductions.
  • Analysis of orders with a high likelihood of fraud using the POS.


  • Unless you utilize Shopify Payments, Shopify will charge a fee.
  • 2 staff accounts maximum.
  • Minimal reporting on Shopify.
  • Increased transaction costs.

Prices and Fees:

Shopify Basic has a monthly fee of $25/month or $19/month for yearly payments. If you want to process card payments through Shopify Payments, you will pay 2.9% plus 30 cents per transaction. If you choose not to use Shopify Payments, you will pay a 2% transaction fee in addition to the costs charged by your alternative processor.

💡 NOTE: The prices of the Shopify Basic Plan may be different by your store location.

3. Shopify Plan

Shopify Plan - DSers

The significantly more powerful reporting features provided by the Shopify plan compare favorably to those of the Basic plan. Professional reports provide fine-grained information on consumer behavior, sales patterns, and even taxes.

Key Features:

You receive all the capabilities of the Shopify Basic plan as well as a few more sophisticated features with the "Shopify" plan, such as:

  • 5 staff accounts maximum.
  • Automation of some processes.
  • More sophisticated reporting (orders, profits, sales, customers, etc.).
  • More delivery discounts, size, and weight-based shipping discounts.
  • Reduced transaction and processing costs for cards.


  • The reduced costs are more affordable than the Basic plan with high sales volumes.
  • Automation functionality is provided by more sophisticated reporting tools.
  • Shipment savings or shipping insurance based on weight and size


  • 5 staff accounts only
  • Customers may view their predicted total costs thanks to the no-duty and taxes function.

Prices and Fees:

The "Shopify" plan costs $10565/month or $749/month with annual payments. If you choose not to utilize Shopify Payments to process card payments, you will be charged a 1% transaction fee in addition to the costs charged by your alternative processor while using the "Shopify" plan. With Shopify Payments to accept credit card payments, you will pay 2.6% plus 30 cents per transaction with the "Shopify" plan.

💡 NOTE: The prices of the Shopify Plan may be different by your store location.

4. Advanced Plan

Shopify Advanced Plan - DSers

All the capabilities of the Basic tier and Standard tier are included in the Advanced Shopify plan, which is a little improvement over the Shopify plan.

Key Features:

You will receive all the capabilities and features of the "Shopify" plan, in addition to the following added features, with the "Shopify Advanced" plan:

  • 15 employee accounts.
  • Much more sophisticated reporting capabilities.
  • Reduced transaction and processing costs for cards.
  • Outside of Shopify Shipping, real-time shipping costs are available.
  • Automated computation and collection of import taxes and duties for international shipments.


  • Up to 15 employee accounts.
  • Reduced transaction costs.
  • Calculate and collect import taxes and tariffs.
  • Developing customized reports.


  • Less extensive blog features.
  • You must make enough money to justify the higher price or necessary features.
  • It can be too complex for new store owners.

Prices and Fees:

Shopify Advanced is significantly more expensive than the "Shopify" plan, costing $399/month or $299/month (annual payments). If you use Shopify Payments to process card payments, you will pay 2.5% plus 30 cents per transaction with the Shopify Advanced plan. If you don't use Shopify Payments, you will pay a 0.5% transaction fee in addition to the costs charged by your alternative processor.

💡 NOTE: The prices of the Shopify Advanced Plan may be different by your store location.

5. Shopify Plus

Shopify Plus - DSers

Big organizations can use the enterprise-level eCommerce package Shopify Plus: Paying for more robust features and website hosting guarantees that your site won't go down in the event of a traffic spike.

Key Features:

The Shopify Plus plan includes all the benefits of the Shopify Advanced plan as well as a ton of custom features that are tailored to your unique business requirements:

  • Unlimited staff accounts.
  • Greater automation.
  • Additional checkout customization.
  • Wholesale and B2B clients have exclusive spaces and perks.
  • Up to 9 more "expansion" stores in several locations.
  • Testing "Sandbox" stores.
  • Additional POS features
  • Access to the premium Shopify Plus applications.
  • Further API calls
  • Committed support.


  • You won't have to worry about managing bandwidth, adding new features, or administering the website's backend.
  • Shopify Plus is one of the most reliable tools for businesses.
  • Compared to paying a developer retainer plus hosting costs, it's a lot less expensive.
  • Amazingly scalable.
  • Very customizable, with a variety of connections and adjustments available.
  • The marketing backbone is first-rate.
  • Whatever your plan, the Shopify Plus SDKs and APIs are exceptionally simple to utilize.
  • Superior to outstanding customer service.


  • Content restrictions it is not very good at managing content.
  • Using Shopify Plus requires some familiarity with the Shopify Language Liquid.
  • Platform lock-in. You'll be in danger if Shopify ever experiences financial difficulties. Yet, any hosted platform would have the same problem.

Prices and Fees:

Shopify Plus costs at least $2,000/month with the basic configuration. But, the price will increase if you want a more intricate setup and assistance; fees are negotiated as a % of monthly sales.

If you use Shopify Payments to process card payments, you will pay 2.15% + 30 per transaction with the Shopify Plus plan. If you don't use Shopify Payments, you will pay a 0.15% transaction fee in addition to the costs charged by your alternative processor.

💡 NOTE: All payments will be billed in your selected currency.

Commerce Components

Commerce Components - DSers

Commerce Components is referred to by Shopify as "the contemporary composable stack for business retail." Shopify has created more than 30 modular parts. Companies are free to pick and choose which ones they wish to utilize and how.

Key Features:

6 categories are used to group these elements:

  • Storefront
  • Cart and checkout
  • Core commerce
  • Data and compliance
  • Shipping and logistics
  • Omnichannel

Check out the full components at Shopify Help Center.


  • Based on the characteristics required for your company, it may be modified.
  • Suitable for enterprises of a considerable scale.


  • No publish price.
  • Take time to review with sales.

Prices and Fees:

The cost of this plan is not publicly disclosed. However, Shopify has stated that it will be usage-based and dependent on the number of components a store intends to utilize.

How to Choose the Best Shopify Plan for Your Business

To choose the appropriate Shopify plan for you, you must consider your current and long-term goals. To do this, ask yourself the following questions.

  • What number of products do I want to sell?
  • How many people are on my team, and do they require access to Shopify?
  • What sort of goods am I offering for sale? (real or virtual)?
  • I have how many customers?
  • How crucial is it to have extra functionality like analytics?
  • How much money do I make each month?
  • How much money can I spare for transaction costs?

Finding the ideal plan for you requires knowing precisely what you want from your online retailer. Here are some notes for those who still do not know which plan you should choose:

Basic Shopify: This is the most affordable entry-level option for starting a small online business. You will require that flexibility if your product line is extensive. Shopify Basic is much more desirable than Shopify Starter for those with expanding internet presence since it doesn't restrict your file storage or selling options.

Shopify: This is the typical plan for those looking for a fantastic strategy to keep expanding their online and physical presence. Although there is a sizable price difference between Shopify and Basic, if your company wants the ability to grow, it's worth the extra money.

Advanced Shopify: Anybody who needs to accelerate their sales approach quickly should use this method. If you want to improve your relationships with consumers, this is the best option for real-time carrier delivery.

Shopify Plus: This is the corporate option for considerably bigger companies that must expand quickly. Although Shopify Plus is designed for businesses that are generating substantial amounts of monthly income, the majority of newly established firms won't require something comparable.

Shopify Starter: That is unlikely to be sufficient for many expanding businesses. Nonetheless, Shopify Starter might guide you in the proper route if you want to begin with digital sales but don't have much money.

Final Words

In conclusion, Shopify pricing plans for 2023 cater to businesses of all sizes, providing a range of features and benefits to help optimize their eCommerce operations. By considering the various pricing plans, businesses can take advantage of Shopify's eCommerce capabilities and grow their online store. Discover more tips for online business on DSers Blog.

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