There are many Wix options that can offer cheaper prices or easier and more flexible site construction (and in some cases, both!).
In this post, I've rounded up the 8 best Wix alternatives. In some ways, each of these options is superior to Wix in terms of price, simplicity, flexibility, and features. The important thing is that each is better than Wix, so it's a great choice.
Of course, it's hard to find a tool that's 100 times better than Wix in every way. There are always pros and cons to choosing the alternatives I'm trying to reveal in this collection. Basically, each tool will explain not only what is better than Wix, but also what is not better than Wix.
That’s not all the factors, but some of the major issues, so you should consider the Wix list:
Editing Experience - This is a bit subjective, but the Wix editor isn't particularly user-friendly. You can find alternatives that offer the same level of flexibility in a simpler package.
Flexibility - For website builders, Wix is quite flexible. However, you can find much more flexible alternatives to help with membership sites, custom content sites, and more.
Templates - This is another subjective thing, but I think Wix templates are pretty basic. You can use pre-made template options to find alternatives. Also, if you select a Wix template, you will not be able to switch. This is a kind of limitation. You can find alternatives that make the switch easier.
E-Commerce Support - Wix allows you to create e-commerce stores, but if you're serious about building an online store, you can find a much more powerful alternative.
Pricing - Wix is by no means expensive for website builders, but if you have a limited budget, you can find a more affordable alternative.
Now that we've explained these reasons, let's move on to the top options.
1. Self-Hosted WordPress
Numerically, WordPress is the most common way to build a website that surpasses Wix and all the other options on this list. WordPress is powering more than 39% of all websites. For reference, Wix is far behind at 1.5%.
Self-hosted WordPress is open source software. This means that, unlike Wix, you need to buy your own web hosting and install the software. In other words, you can't sign up for a "WordPress account" and launch a site like Wix.
However, because it's a self-hosted tool, WordPress is the most flexible of all the options in this list. Even small websites are fairly affordable, with hosting prices starting at around $5 per month.
I’ll repeat, the game-changing advantage of self-hosted WordPress is the flexibility it provides. You can easily add new features, build literally any kind of website, and control the appearance of your website.
WordPress flexibility has two main parts.
- Plugins - These add new features to your website. There are over 55,000 free plugins and thousands of premium options.
- Themes - These control the look of your site (like the Wix template). You can find thousands of themes (Free and Premium).
You can also use plugins to create Wix-like website builders. For example, the Page Builder plugin allows you to design your website using a drag-and-drop visual editor (similar to what Wix provides).
If you can't do anything with a pre-made plugin or theme, you can always hire a developer to edit the code directly. This is a bit more complicated, but it means that you will never run into random bottlenecks.
Flexibility aside, WordPress can be significantly cheaper than Wix for certain needs. WordPress isn't always cheap, but you can pay about $60 a year to run a basic website with cheap shared hosting, which is much more than Wix's relatively expensive plans. Many features are available to you.
That's exactly the main drawback of self-hosted WordPress. This is a "self-hosting" tool. So, unlike Wix, you actually have to buy your own hosting and install the WordPress software. WordPress is so popular that web hosts have made this easy. But still, it's definitely an extra step.
You are also responsible for maintaining and protecting your website. Again, it's not that hard or technical, but it still has additional responsibilities for using Wix.
You should simplify matters through the use of a sort of web hosting known as controlled WordPress web hosting, but, if you do that, you're going to miss out on any price financial savings related to WordPress, as this sort of web hosting is a bit more steeply priced than other types.
When it comes to the most popular website builders, Squarespace and Wix are pretty much the same. So if you like Wix a lot in general but still need an alternative, Squarespace is probably the next best choice.
Squarespace shares the same basic approach, so no surprises there. In terms of cost and pricing, Squarespace and Wix are pretty much the same, as both have the same starting price, which is $12/month. However, Squarespace does not offer a cheaper limited plan for Wix.
The biggest advantages of Squarespace are the editor and pre-built templates. At least personally, I prefer the Squarespace editor because it's more intuitive than the Wix editor. Also, I think it's not that overwhelming and the learning curve is slightly shorter.
This is also subjective, but Squarespace templates generally look good, especially if you're in a creative environment (photographers, event planners, etc.).
The biggest drawback of Squarespace is that it's not as flexible as Wix.
For example, Squarespace does not allow third-party apps like Wix, which limits it to official integrations provided by Squarespace. One way to get around this is to use a service that provides embed code that you can paste into your Squarespace theme. Still, it's a shame that we don't have access to the third-party app marketplace.
Second, Squarespace offers little flexibility, like Wix Corvid, a tool focused on Wix code. So if you like Corvid's ideas, Squarespace may feel like a downgrade.
Weebly is another popular website builder and is a particularly good option if you're looking for a simpler Wix alternative. For website builders, it provides one of the shortest learning curves around and makes it easy to get started.
At the same time, it still has e-commerce capabilities (enhanced by the acquisition of Square) and a third-party app marketplace, giving it considerable flexibility. This is also fairly affordable, starting at just $5 a month.
As mentioned earlier, one of Weebly's greatest benefits is its relative simplicity. Basically, Weebly's learning curve is small and should be easy for most casual users to understand.
Therefore, it is especially suitable for simple websites that do not require a large number of bells or whistles. Weebly may be cheaper than Wix.
If the learning curve is small and easy to set up, Weebly wins, but it's a double-sided coin. The other side is the loss of flexibility. For example, the Weebly editor doesn't have that many options.
Also, Weebly doesn't provide anything close to the Corvid tool that focuses on Wix code. For this reason, Weebly works best if you need a simpler package, similar to Wix.
Shopify is a popular solution with a 100% focus on helping you build your e-commerce store. Focusing on just this one area, we can provide a much more robust e-commerce solution than Wix. For this reason, Shopify, along with WordPress and WooCommerce, is one of the most popular ways to create an e-commerce store.
Basically, if e-commerce is your main focus, Shopify is definitely one of the best Wix choices for your needs.
Shopify starts at $29 per month. This is in close agreement with Wix's cheapest e-commerce plan ($25 per month). In addition, Shopify allows you to pay monthly, but Wix forces you to pay annually.
Again, Shopify focuses solely on e-commerce, providing a much more robust e-commerce platform than Wix. In general, you can get a more flexible experience for almost every aspect of your business.
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In addition to the more flexible built-in e-commerce features, Shopify also has a large app store that you can use to add a number of new features and integrations to your store. It's a lot bigger than the Wix app marketplace.
Shopify definitely beats Wix in e-commerce, but lags behind Wix in almost every other area. You can add basic blogs and content pages, but non-commerce content is definitely not Shopify's specialty.
That's why Shopify works best when the "main" site is an e-commerce store. If you want your store to be a small part of your site, you can use Shopify to enhance the operation of the e-commerce part of your site while using a different platform for your main site (such as self-hosted WordPress). For example, you can set the subdomain that connects to Shopify to store.yoursite.com.
Webflow is a website building tool that is especially popular with website designers. Unlike Wix, Webflow is built with a code-first philosophy but offers Wix-like drag-and-drop construction. That's why Webflow is a great option for advanced users because it makes it easy to view and edit all the underlying code for your website. It also has a flexible content management system that makes it easy to work with custom content types and supports e-commerce to a limited extent.
The downside, of course, is that this Codefirst focus is not a good alternative for casual users. The price is pretty similar to Wix, starting at $12 per month. However, unless you just have a basic pamphlet website, most people will want to take advantage of a CMS plan of at least $16 per month.
The main advantage of Webflow is that you can easily access the underlying code of your website thanks to the built-in code editor. Wix provides access to your code, but it's not as fluid as what Webflow does.
Webflow has a more flexible content management system. This is great for working with custom content.
Simply put, Webflow is a code-centric approach and is not the best Wix alternative for casual users. Webflow provides a drag-and-drop builder, but it's best to leave it to someone who understands at least some of the basics of CSS and HTML behavior. Basically, if you don't want to see the code, Webflow is probably not the right alternative for your needs.
Earlier, I emphasized self-hosted WordPress as one of the top choices. Now I'm back on another flavor of WordPress, WordPress.com. WordPress.com is a specific implementation of WordPress software-it's still based on WordPress, but I'm giving it another section because it's a completely different issue.
Basically, WordPress.com adopts open source WordPress software and wraps it into a more "Wix-like" experience. Simply sign up for your WordPress.com account and launch the site.
However, you'll need a WordPress.com business plan for at least $25 per month to be able to install your own plugins and themes (the key parts that make WordPress so powerful). This makes it considerably more expensive than Wix's entry-level plans.
The main advantage of WordPress.com is that it combines the benefits of self-hosted WordPress and Wix with your business plan. With the benefits of tens of thousands of
With WordPress plugins and themes, you get the flexibility of self-hosted WordPress, but at the same time, you also get the simplicity of Wix because you don't have to worry about maintenance or security. You can also create a website just by registering for an account. This is much easier.
The downside of WordPress.com is its price. WordPress.com is more expensive than self-hosted WordPress and Wix because you need a business plan to use plugins / themes. At $25 a month, that's not a big difference, but if you're on a tight budget, you can definitely find a cheaper option.
Leadpages started out as a landing page builder, but now offers the same complete website building as Wix. Due to the roots of these landing pages, we focus more on lead generation and conversion rate optimization than on other tools.
You can use a drag-and-drop visual editor and pre-built templates to style and get started with your website. Check out the full review of Leadpages for more information.
Leadpages is charged $27 per month on an annual basis.
Leadpages is more powerful than Wix when it comes to optimizing marketing and conversions because of its landing page roots. You have very flexible lead generation options, such as the pop-up builder. You can also easily run A / B tests to optimize your page. There are some workarounds for running A / B tests on Wix, but Leadpages makes it much easier to create tests and view statistics.
Leadpages wasn't launched as a website builder, so it doesn't have as robust a feature set as Wix.
For example, it can accept online payments, but it doesn't have the built-in e-commerce capabilities that Wix offers. Leadpages has strong integration, but there is no third-party app marketplace.
Leadpages is slightly more expensive than Wix, and the cheapest plan is billed annually at $27 per month. It actually makes it the most expensive tool on this list-duration. So if you're not using features that focus on these transformations, you're probably overdoing it.
Tilda is a website builder that has just appeared on my radar. I think it's a great option for anyone looking for a simpler Wix alternative. That's the key: it's definitely not as flexible as Wix. However, the builder is very simple thanks to the block-based approach and can create some nice looking websites with a very small learning curve.
There is a limited free plan that allows you to create a website on your subdomain. However, most people, like Wix, want a paid plan that starts at just $10 a month.
The main advantage of Tilda is its very simple, block-based approach. It has a lower learning curve than Wix, and I think it provides the flexibility most people need. Basically, if you're just looking for a really easy way to create a great looking website, Tilda is a great alternative. The Tilda also has its own CRM built in. This is useful if you are looking for a simple customer contact management tool.
Tilda is great for simple websites, but not for those who need flexibility. There is no app marketplace. The block-based approach doesn't give you the full design flexibility of Wix's drag-and-drop editor (although you can design your own custom blocks). Overall, this is definitely only for those looking for a simpler Wix alternative.
If you've done that so far, you're probably wondering which the best option for your needs is. I don't think there is one answer here because there are too many variables. In general, I think self-hosted WordPress is a great place to start if you're happy with using self-hosted tools.
There is a reason why over 39% of all websites use WordPress. It's affordable packaging that's easy enough for non-technical users to get incredible flexibility.
On the other hand, if you want to continue using the hosted tools, here is a brief summary of each option.
Squarespace - Template and editor upgrades, especially suitable for creative people.
Weebly - It has a smaller learning curve than Wix, but still has a solid level of flexibility.
Shopify - One of the best options for your e-commerce store.
Webflow - Great for web designers and other advanced users.
WordPress.com - The flexibility of self-hosted WordPress, but with a Wix-hosted approach ... but more expensive than both Wix and self-hosted WordPress.
Leadpage - Suitable for marketers and conversion optimization, but more expensive than Wix and lacks e-commerce capabilities.
Tilda - It is a simpler alternative with a unique block-based approach to designing websites. Tilda is great for simple websites.