WooCommerce vs. BigCommerce: Find out Which Platform is Right for You

WooCommerce vs. BigCommerce: Find out Which Platform is Right for You

It doesn’t matter if you are just starting an online store and want to scale up its operations, you will need the right platform to support its functioning. Since there are so many eCommerce solutions out there, you might get confused.

Therefore, you can simply go through this detailed WooCommerce vs. BigCommerce comparison to find out which platform is right for you.

WooCommerce Basics: What Is It

Owned by WordPress, WooCommerce is one of the most popular freely available eCommerce enablement platforms. You can simply add its open-source application to your WordPress website to enable eCommerce features on it.

Afterward, you can use its readily available REST APIs and out-of-the-box solutions to meet your requirements. Presently, out of the top 1 million eCommerce websites, 29% are based on WooCommerce.


  • Freely available for WordPress
  • Tons of customizable options
  • A wide range of native and third-party apps are available
  • Inbuilt SEO features provided by WordPress


  • SSL certifications must be bought separately
  • Basic design and CMS knowledge is needed

WooCommerce Basics: What is it all About? - DSers
‌‌Source: WooCommerce

BigCommerce Basics: What Is It

BigCommerce is a highly advanced B2B eCommerce enablement stack that can meet your multiple requirements. The platform can help you come up with unique stores with its highly customizable elements.

You can also access its advanced analytics and SEO features to optimize your marketing results. Presently, more than 60K online stores in over 120 countries are powered by BigCommerce.


  • Tons of prebuilt and extended eCommerce features
  • Highly customizable and extendable
  • Tons of reporting and analytic tools


  • Can be a bit expensive for small-scale stores
  • Limited free themes

BigCommerce Basics: What is it all About? - DSers
‌‌Source: BigCommerce

WooCommerce vs. BigCommerce: Detailed Comparison

Now that we have covered the basics of these platforms, let’s perform a detailed WooCommerce vs. BigCommerce comparison in detail.

Ease of use

This is one of the most important things we consider while setting up an eCommerce platform.


Ideally, WooCommerce acts as a plugin that you must install on your WordPress site. You can simply install the app and run a setup wizard to complete the WooCommerce installation. Though, you need to take care of caching, payments, backup, security, and other things on your own. This can make the overall process a bit complicated for beginners.


When we talk about the overall interface of these platforms, BigCommerce seems to have an edge. Once you have created your account, you can go through a simple wizard to set up your store. From connecting its domain to setting up its security, the platform will help you take care of everything in one place.

BigCommerce Dashboard - DSers
‌‌Source: BigCommerce

eCommerce Features

Once you have completed the setup of your online store, you would need reliable features to run it. This is where both WooCommerce and BigCommerce seem to excel.


Besides creating stunning storefronts, you can also import your product listings from multiple sources on WooCommerce. There are also provisions to customize your product listings and group them. You can set up dedicated options related to shipping, orders, and inventory of products. Furthermore, WooCommerce also has dedicated plugins to manage your payment settings, merchandising, and other details.

WooCommerce Dashboard - DSers
Source: WooCommerce


When we do a WooCommerce vs. BigCommerce comparison, both the tools seem to have cutting-edge features. Though, the good thing about BigCommerce is that it lets us manage multiple stores in one place. You can also do multi-channel integration from sources like Facebook, eBay, and Amazon. There are also numerous advanced eCommerce features like abandoned cart recovery, multiple currency options, unlimited APIs, and so on.

Analytical Features

If you want to make smarter data-driven decisions, then you must consider using a tool with a better analytics function.


WooCommerce has a dedicated feature that will help you track store conversions. You can easily use the tool to track the results of your marketing campaigns and check cross-selling metrics as well.


Though, BigCommerce would have an edge over WooCommerce as it supports some of the best analytics features out there. You can analyze the overall preferences of your customers, identify your top-selling products, and obtain tons of other metrics. Using its analytics features, you can group results based on SKUs, time duration, date range, and other parameters. You can also export the analytics reports as CSV files on your system.

BigCommerce - DSers
Source: BigCommerce

Marketing & SEO

While doing a WooCommerce vs. BigCommerce comparison, you need to make sure that you check their overall marketing features too.


As I have listed above, WooCommerce is integrated into our WordPress dashboard. Needless to say, this will let you leverage the power of WordPress to market your content. You can come up with a dedicated blog for your store to implement content marketing strategies. There are also numerous SEO features that you can implement via its native options or by using any reliable plugin (like SEO Yoast).

WooCommerce Marketing - DSers
Source: WooCommerce


Even though BigCommerce has an array of marketing and SEO features, they are not as extensive as WooCommerce. Using its native interface, you can perform all the essential SEO-based tasks and add microdata to your content. The good news is that there are several free and paid apps you can use on BigCommerce to integrate with your email, ad, and content marketing campaigns.

Other Things to Consider

Furthermore, there are several other things that you should consider while picking a preferred eCommerce solution.


Since WooCommerce has been integrated with WordPress, it offered thousands of free themes. You can also access any paid theme and load it on your dashboard. WooCommerce supports more than 100 different payment gateways with its seamless integration. You can also access thousands of WordPress integrated plugins and apps to perform all kinds of tasks in one place.

WooCommerce - DSers
Source: WordPress


BigCommerce offers limited free themes and most of the preferred theme options are paid. Presently, it supports more than 60 different payment gateways with multiple currencies. It also has an inbuilt app store with hundreds of options, but they are not as extensive as WooCommerce. There are powerful options to manage your inventory and you can even use BigCommerce for free for the first 15 days.

BigCommerce - DSers
Source: BigCommerce


Lastly, before we conclude our WooCommerce vs. BigCommerce comparison, it is important to check their pricing.


One of the best things about WooCommerce is that it is a freely available WordPress plugin, and you don’t have to pay anything to use its service. Though, you have to pay additional costs for your website’s domain, hosting, security certificates, and so on. If you have used a premium theme, then you have to bear its cost too.


On the other hand, BigCommerce is a commercial platform that has three dedicated plans: Standard ($29.95 monthly), Plus ($79.95 monthly), and Pro ($299.95 monthly). If you are a small or medium store owner, then its Plus plan would be ideal while big enterprises can go with its Pro plan.

BigCommerce Pricing - DSers
Source: BigCommerce


To conclude our WooCommerce vs. BigCommerce comparison, I would say that both these tools have their pros and cons. If you are already using a WordPress site or are just starting with an online store on a limited budget, then WooCommerce is a preferred pick. The only catch is that you have to spend more time configuring your store.

Though, if you want to scale-up your store and access more advanced analytics and reporting features, then BigCommerce will certainly help you. Needless to say, it can restrict you within its closed environment and can be an expensive choice in the long run.

Power-up Your Dropshipping Store with DSers

While WooCommerce or BigCommerce can help you create your online store, you need to use the right tool to run it. In case you are coming up with a dropshipping store, then you can simply take the assistance of DSers.

DSers dropshipping

Get Started Now to Grow Your Online Business with the Best AliExpress Dropshipping Tool - DSers!


  • It is the official AliExpress solution, which is fully compatible with Shopify, Wix, and WooCommerce.
  • You can explore tons of products on DSers from thousands of suppliers in various categories.
  • With its unique supplier optimizer feature, you can instantly find the best supplier for any product of your choice.
  • DSers is available for free and can help you order products in bulk, map variants, and manage your stock.
  • There are several advanced features as well like the automatic tracking of order statuses or the syncing of tracking numbers.

Final Words

That’s a wrap from us! I’m sure that our WooCommerce vs. BigCommerce guide will come in handy while selecting the right eCommerce platform. To make things simpler for you, we have compared these tools based on different parameters like their features, pricing, extensibility, and so on.

Although, if you are planning to come up with a dropshipping store, then you can also try DSers. It is the official AliExpress dropshipping solution that is available for free and offers tons of power-packed features.

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